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Nike's mission has always been to provide a competitive edge, to help players perform better, and this is the absolute focus of the company's partnership with Manchester United. The first shoe Nike made in the early 1970's was a football boot, but it was the 1994 World Cup that really saw Nike 'arrive' in football. Since then, the company has never looked back.
The famous 'Swoosh' logo has adorned some of the greatest players in the history of the game - including United legend Eric Cantona, who was given a sponsorship deal by Nike when other boot manufacturers wouldn't touch him thanks to his maverick image.
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More Info About Nike shoes
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Nike and Manchester United began their partnership in 2002 and Nike provides all playing and training kit for Manchester United teams, using high quality, innovative fabric technologies. Nike also provides a range of fanwear and merchandise. As well as the club kit, many of the first team squad also wear Nike boots, including Wayne Rooney, Cristiano Ronaldo, Paul Scholes and Rio Ferdinand. Another aspect of the partnership is the development of the Manchester United Premier Cup (formerly the Nike Premier Cup), the largest junior football tournament in the world, with over 9,000 teams being whittled down to a final 20 that compete in a global finals each year. Nike also runs the Manchester United Soccer Schools, reaffirming a joint commitment to grass-roots football.
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